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The Tahoe Triple Marathon (3 x 26.2) Group

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Hi everyone! I’m working on a logo for a digital-first business and feel overwhelmed by how many factors I need to consider for online platforms. I understand that a logo needs to be versatile, but what does that mean in practice for the digital era? For instance, how do I ensure it looks good on a website, social media, or even a mobile app? Also, should I prioritize scalability, responsiveness, or minimalism? I came across this article on digital logo design, which talks about tailoring logos for digital platforms, but I’d appreciate advice from anyone who has experience with this.

Martin Harris
Martin Harris
Nov 19, 2024

The article you linked has excellent tips for designing logos specifically for the digital world. It highlights the importance of scalability—your logo must look crisp whether it’s on a large desktop screen or a small app icon. Responsiveness is another key factor; a logo should adapt to different screen sizes without losing its essence. The piece also emphasizes minimalism since simple designs are more visually effective online. I highly recommend giving it a full read as it offers a solid foundation for making a versatile, digital-friendly logo.

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