How to properly audit a website?
Alright SEO folks, I need your wisdom - what's your step-by-step process for a thorough website audit? Especially curious about tracking keyword performance over time. Most guides just list generic "check this, check that" advice without real actionable tips. What tools and metrics actually matter?
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Start with a proper keywords rank checker - it's shocking how many people skip this basic step. You need to see where you currently stand before fixing anything. I use a tool that tracks daily position changes for all target keywords (even those weird long-tails Google loves). Here's a decent option to compare your rankings: https://pr-cy.io/tools/keywords-rank-checker/ . Combine this with technical audit tools - because no amount of great content will help if your site takes 5 seconds to load, right?